Bathroom products export in Waterloo is worth learning for ceramic experience

Recently from Guangdong Foshan entry-exit inspection and Quarantine Bureau has been informed, 2009, 1-4 month Foshan export bathroom products 523 batches, amounting to us $ 11,208,823 decline year-on-year, single-piece price 46.7% to $ 36, an increase of 14%. In exporting countries and regions, the total value of goods exports of United States remains the first and second largest Singapore, but involves a batch to the first, the export trade in the Middle East than in previous years to grow significantly, U.A.E., trade volume growth amounted to us $ 3,180,487.

According to reports, Foshan local exports are Kohler, but because most of its United States exports, affected by financial crisis this year, exports decreased a lot, trade larger also xinle bathroom (Eagle bathroom), ware, Samit bathroom in recent years the development of a healthy, stable growth of trade. While some domestic famous brand in Foshan bathroom exports are relatively poor. As for why single price but slightly increased, Quarantine Bureau staff that affected by the export rebates of limited, mainly trends in the entire ceramic products in China's export prices are rising.

Other areas of sanitary ware enterprises are also affected by the impact of different levels. The first is the Chaozhou-producing areas, international purchasing power of a sharp decline, the sharp decline in orders so that the Chaozhou ceramic enterprises appear obvious, since the spring of underemployment in most enterprises, many are discontinued or half cut off State. Tangshan huida is also drastically reduced year-over-year decline in orders 20 percent, and 60 per cent of exports in Europe and developed by Chongqing swell, then by the financial crisis affect the export business has resulted in a sharp decline, a large number of the product backlog, the company's main business losses, the situation is not optimistic. From Taiwan, Shenzhen chenglin gaobao relative optimism, since their main products in the United States market positioning belonging to low-end, consumers now more choice economical goods, thus impact is not big, but there is also the risk of market concentration, the overall performance of the company over the same period last year or dropped by 30-50%.

China ware enterprises despite the difficult situation of export trade, but they are not discouraged, various organizations are trying to invigorate the Shi to revitalize external demand, through a difficulty, experience is without doubt the industry is a useful inspiration:

The Middle East into the new battlefield

From the data, this year's Middle East regional exports grew significantly, this is because many enterprises the timely adjustment of the export strategy, will fire at the crisis-affected areas of the Middle East, Middle East and therefore became the new theater of the enterprise for export. Ware exports equaled in the first quarter, the second quarter declined slightly, because their large customer base is concentrated in Europe and the United States, the financial crisis hit in serious, so ware decided to adjust the export strategy, in the original export region, increased Middle East of high-end products for export. O Asman bathroom exports also slowed, new customer development more difficult than before, the old customer of single frequency and in decline, although the export area mainly concentrated in Europe, the Middle East customers increased significantly, the proportion is also promoting the business. Wrigley bathroom export Manager Yu to Jeffrey interview also says that in the past mainly European and American markets, but this year's main export region in the Middle East and Africa.

Improve the product structure

"The whole order or, in the quantity to be more conservative, some old customer orders of slower, less quantity. Our main strategy is to try to get the product done is complete, use these products to some of the past blank market development up to the customer. This market share is larger, or you can fill out old customers because the economic situation affected by slower and less alone. Most importantly, the market rebounded, our sales network in the global market can be further balance. When each customer order number and speed of recovery, we can make a big growth! "Samit bathroom export Director Lee Mei ling describes road. As the national standard for different bathroom products, which makes exports limited, on this Summit bathroom through improving product structure, developing new markets, such as the last major export to the Middle East, the Americas and Asia-Pacific region, now developed for Europe, Africa, with the coming through these areas of product certification, you can go to the development of these markets, customers, although the situation is not good, but the Summit this year, the number of customers in the bathroom so far has not declined and the growth.

Export fight domestic

Sluggish external demand, that fight domestic demand, this is the number of export-oriented enterprise of countermeasures, to this end, they actively participate in the exhibition, enhancing domestic popularity, develop domestic sales channels. To the barrel, bathroom Cabinet dominated by Emperor Valley sanitary, past biased towards exports, but this year by the financial crisis, the products are leisure faucet, not like a toilet these necessities, while manufacturers, competition among enterprises is not great, but the requirements of the spending power is high, thus 50% of the export decline, combat heavy. So the Emperor Valley sanitary intensified cultivation of domestic market, do activities to engage in sales, the main focus on the national level, in the forthcoming opening of Shanghai sanitary exhibition also took the first time, large booth and introduced many high-tech products and specialty products, such as inductive automation products. -D is also very optimistic about the domestic market, they believe that with the 4 trillion economic stimulus plan of investment in progressive implementation, the real estate industry becoming warmer, Chongqing rural integration process to speed up the bathroom industry has brought historic opportunities for development. Particularly hard cover housing, affordable housing, and third-tier cities real estate market's rapid development, given at popular consumer brands-d brings greater opportunities, they will conduct a nationwide expansion of marketing channels, and strive to three years to become the domestic sanitary brand market share remained as one of professional manufacturers and service providers in the bathroom.

Enhance communication with foreign

Huida for export orders, and do everything possible to enhance liaison and communication with foreign investors, and actively seek to Europe and other countries and regions outside of retail orders, but by the large amount of orders of environmental impact, or over the same period last year have varying degrees of decline. The production of bathroom

Pendant-Braun sanitary ware considered foreign economic downturn, and the main foreign customer orders to sales is expected to make order plans, because the order cycle and transport cycle longer, it is not possible to be receiving the order and orders to China, so the foreign customers will usually have a certain inventory, plus now foreign loan bad credit, financial pressure is also a problem, and therefore need to enhance communication, mutual understanding.

Society in danger pursued by seeking machine

Anhua bathroom export Department of Shao Chinese believe that although the financial crisis, but also to China opportunities, due to the financial crisis on European and American influence is very big in developed countries, so many foreign peers were closed down in the financial crisis, or shrinking production at China's building materials now becomes even more popular, especially in developing countries such as India and South-East Asia, demand is relatively strong. Anwar at this year's big this difficult situation, the export volume is still an increase of 10% released, add new trading partners from Myanmar, Bangladesh, Yemen, Ukraine and other countries. Eagle walk out of the bathroom is active and to participate in the exhibition abroad, would, in their view the market downturn, before going to the high quality of the show dealers would be higher, belongs to a rich potential strength of the customer base, because in this case, a lot of small dealers have been eliminated, this initiative can make Eagle acquaintance more quality customers.