Sanitary industry, "House of Flying Daggers" sanitary companies how to break the siege.

competition among enterprises <p> bathroom quite intense, 2009, the bathroom can be described as turbulent industry, foreign brands to accelerate the rate of expansion in the Chinese market, Taiwan-funded enterprises also have the resources to optimize the integration. .The bathroom Chaozhou frustrated export enterprises, but also eyeing the domestic market. .What will happen in China sanitary ware market change? .</ P> <p> bathroom enterprises is necessary to the development of next year, attention, recently, the reporter interviewed some of the industry, from several different perspectives on the sanitary industry in China made a prediction. .</ P> <p align="center"> </ p> <p> technical breakthrough to improve the status of the industry </ p> <p> bathroom industry is the core technology, and in the toilet area. .Sanitary industry in China failed to break the core technology, it is difficult to lead the industry trend, business, the right to speak. .Technology is constraining the development of China's sanitary ware brand one of the reasons, and toiletries industry's core technology, primarily toilet flushing technology, followed by glazed anti-pollution problems. .Ceramic sanitary ware industry, according to sources, because of foreign brands have core technology, so that control of the Chinese market has the right to speak. .USA and the United States entered the Chinese market in 1984, marked, once lead. .Around 2000-2003, the situation began to change in 1995, Kohler come from behind to enter the Chinese market, business, the right to speak. .Since 2003, TOTO has been dominated by Japan, the foreign brands, currently its largest market share, sales of the highest. .Unless we break through the core technology of the toilet flushing system, otherwise, foreign brands in the industry's leading position in China's ceramic sanitary ware companies is difficult to popularity. .Output to the output from the product technology, this is the law of the development of ceramic sanitary ware industry. .TOTO, Kohler and other foreign brands to China's development, is to bring technology, capital and business models. .</ P> <p> branding process will speed up </ p> <p> experienced a market downturn in 2008 sanitary ware industry, has entered an age of branding. .2007-2008, China sanitary ware market can be said to have undergone profound changes. .Full of personalized products, brands operating ideas, promising China's bathroom market. .Fleeting opportunity to build industry brand. .</ P> <p> present, although the number of sanitary ware brand, but the bathroom in the mainland market is also not a business account for 10% market share. .Effect of the marketing monopoly of the big brands have not yet formed. .</ P> <p> current bathroom small and medium enterprises brand consciousness awakening, pay attention to branding. ."Brand strength is the sales force" point of view, bathroom companies are slowly accepted. .</ P> <p> resource integration will exacerbate </ p> <p> insiders said that in today's era of such an integration of resources, in line with sanitary industry development, professional manufacturers of bathroom products complement each other, .also help to promote faster development of the industry. .</ P> <p> cross-product integration of resources is increasingly becoming a trend in bathroom industry. .Production areas adjacent to the integration of resources in itself can make up for some shortcomings of the enterprise itself, mutually reinforcing, the use of their advantage in the professional field. .As to the manner in which integration, how the integration depends on the needs of various enterprises and their cooperation. .</ P> <p> to open stores in our current time, generally by the manufacturers to come forward, and ceramics, lighting and other related industries, manufacturers and prices on a good product model, and then by the agents under the orders directly to the relevant manufacturers. .We do not participate in the distribution of profits across industries, but the integration of resources across industries, as the dealer's service support. .Cross-sectoral integration of resources, integration of resources within the industry, the trend has accelerated in recent years. .</ P> <P> <P> <p> products will be more professional </ p> <p> growing homogeneity in the product of the moment, many industry professionals recognize the importance of specialization. ."Concentrate, focus, professionalism, in order to better sanitary products. .Professional orientation, help us from the raw materials, product design and other aspects, to ensure high product quality and high price. .Professional, is our success. ."Wu Shaoxia example, such as product appearance, some human, people feel more comfortable design, only the professional, dedicated to this channel of the manufacturers, to the product better and better. .Currently in Foshan, Chaozhou and other areas, many companies are specialized on the road ahead. .Domestic consumer demand for plumbing products, has been used not only to meet its function, more attention to product features to meet the psychological needs. .</ P> <p> "some foreign sanitary product design, very comfortable, very touching. .By design, they have done professional. .Some very small details, such as drawer slides off special design, so that the drawer is closed the moment the speed slowing down, slowly close, do not issue any noise, this design is entirely conducted from the perspective of the user. .The professional on the road, we still have much to learn things, especially the soul of design. .Young, trendy, vitality, health of our pursuit of European bathroom. ."Specialization is the trend of the future one of the bathroom industry. .</ P> <p> store sales resources to accelerate the integration of the terminal </ p> <p> end toiletries industry marketing, stores are still taking the road into relatively large, every business, business will face. ."Every business is a headache, but it is also no way to do. .Manufacturers generally choose to focus on the market, key customers, in support of policies to a certain degree of tilt. ."</ P> <p> sanitary industry, manufacturers can not do without the sale of stores, specialized stores to promote large-scale rapid rise in the terminal. .</ P> <p> Macalline, actually home, requested space in the stores to do business. .The two professional stores, is accelerating the integration of terminal sales resources. .It is reported that opened in the country this year Macalline more than 20 specialized stores in the country already has more than 40 stores out. .House had this year added 10 stores, will add 20 stores next year. .The two super-stores, will use the appliance industry, Gome and Suning model, sales resources to accelerate the integration of the terminal, which is bound to make the integration of the terminal speed and distributors, and manufacturers led the upstream series of changes. .</ P> <p> services more attention to detail </ p> <p> Some people say, taste is reflected in the details. .No details, it does not matter taste. .Terminal Services is the business reason. .Only attention to detail, in order to win consumers. .In detail, Lens bathroom in the terminal launched the "6 +1" and red carpet service. .Among them, the red carpet service is 3.15 this year, during the launch of the brand, the launch, by our customers and consumers. .Such as the installation of workers wearing gloves, shoe covers, clean up the site after installation with a towel to keep clean after installation. .Proved by the service and attention to detail, the brand reputation among consumers good effect, distributors also welcome the initiative of manufacturers. .</ P> <p> appears to still pay attention to the quality bathroom products and bathroom brand development, these are fairly critical, and only pay attention to these, bathroom companies can get a good development. .</ P>.