70% of consumers being misled consumers bath industry clearly virtual price unspoken rules

Ultra high price, low discount bathroom products clearly "virtual" price has become the profession of an unspoken rules. In a network survey show that the price of the bath industry has led to many consumers ' antipathy, of which 7% of consumers believe businesses exist "misleading". At the same survey also shows that the bath industry problems quite a lot of after-sales service, after sales service and attitude to be improved, often a problem that occurs after sale was multi-party "tipiqiu".

Clearly the "virtual" price price system confusion

"Original price 499 1468, special offers," and "full-on, enjoy 4.5 fold", "Bath set at 60%" canjia province ... The consumer is not difficult to find, these ultra low discount in the bathroom is not uncommon on the market. High price, low discount, has become a bathroom products market "characteristics". In charge of a sanitary brand to reporters that plaintext "virtual" price has become the present bath industry it's unspoken rules.

Consumer survey in the bathroom, 1/3 of consumers believe the current bathroom products price system confusing, the same quality of different brands of bathroom products price disparities and big brand product price is generally high. Many consumers are reaction, when you purchase your bathroom products price reference index is missing.

Faced with this situation, businessmen also seem very reluctant to do so. It is a well-known brand market leader Mr. Gao revealed that business-to-product price xubiao then discounted, mainly to cater to the consumers for the sake of cheap consumer psychology. There are even some businesses before the holidays on the label "tamper", the first price and discount. The industry says that bath industry clearly virtual price is very common, and price system should be standardized.

70% of consumers believe to be "misleading"

In this survey, "in the bathroom products and purchase what issues often encountered in?" It is expected that the answer came as a surprise to journalists, of which 75% of consumers think that "often mislead the consumer." One user reaction, their limited knowledge of sanitary products, very often is listening to the word of one side of the bear, which means it's easy to buy mislead the consumer.

Users in the forums guestbook Lala, say you want to buy a whole bathroom, she considers the whole bathroom package purchase not only beautifully designed and cheap. But her whole bathroom purchase does not understand, you can only listen to sales, it took a lot of money has not yet reached their desired effect. Lala, got a lot of friends.

TOTO Beijing Office Deputy Director Yang TSE press in an interview, said that in fact a lot of misguided consumer where also comes from consumers on their own demand uncertainty, coupled with the professionalism of some salespersons ' is not strong, and every Member of the owners home environment and personal body is different, so consumers "is misleading" still exist.

After-sales service issues often "tipiqiu"

In addition to the price system and shopping areas, sanitary industry after-sales service is faced with a new development bottleneck. Reporters found through interviews, many domestic first-line brand market layout reminder to the rapid expansion in the market, many services are difficult to follow up, resulting in the bathroom industry service complaints remain high, for the positive development of the industry as a whole is very negative.

According to the survey, 25% of consumers think that bathroom products often have problems of after-sales service, and a lot of questions are often "multi-party" tipiqiu; 20 percent of consumers think that the problem cannot be solved in a timely manner; as well as 20% of consumers think later parts difficult to increase with the use of the product. Other one percent of consumers think that bathroom products after-sales service attitude rather poor and vulnerable within the warranty period the product is not in the installer and professional improvement.

"After-sales service upgrades will become the bath industry next competition focused on the directions service won reputation will contribute to the promotion of the brand reputation." China sanitary ceramics Association Secretary-General Miao-bin said the bathroom market layout adjustment on the brand of service level place high demands on the service level will be the test of the key indicator of the competitiveness of enterprises.